Amazon listing copy is an essential part of driving more sales. In this video, Jelena Nuhanovic explains why is it important to do buyer persona research before writing a copy for Amazon listing, how to use Reddit and Quora for it and shares tips on improving listing optimization.
Visit Jelena’s website to learn more: https://amazoniappc.com/?utm_source=youtube&utm_medium=orangeklik
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🎬 Other related videos:
▶️ New Formula to Optimize Product Listing On Amazon: https://youtu.be/KSlJF4bdkrc
▶️ Advanced Amazon Keyword Research Methods: https://youtu.be/FW7rrE0_z-4
👉 More interviews with Amazon experts: https://orangeklik.com/
🤝 JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
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🔶 Topics covered in the video:
➤ 00:00 Intro to Amazon copywriting
➤ 01:35 Mindset and common mistakes when preparing copy
➤ 03:36 Find your ideal customer first
➤ 04:11 Using Reddit and Quora for your buyer persona research
➤ 06:31 When sellers should do buyer persona research?
➤ 07:07 Doing split testing for your copy
➤ 09:13 For how long sellers should test copy?
➤ 10:16 Tips for creating an irresistible copy
➤ 11:49 Make a list of features and benefits
➤ 13:28 Things to avoid when writing copy for Amazon
➤ 15:10 Use reviews to improve your credibility
➤ 16:26 A+ content for product comparison
➤ 17:56 Improve product credibility through copywriting
➤ 19:10 Copywriting for ranking and customers
➤ 20:04 Tips to improve conversion rates
➤ 22:19 Contact Jelena
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🔶 About JELENA NUHANOVIC
After learning the ropes of business analysis in the corporate world, Jelena Nuhanovic started her advertising career 5 years ago as an independent contractor, specializing in design and execution of sales funnels for e-commerce businesses on Google and social media platforms. Two years ago, Jelena formed a team specialized in marketplace advertising, with a special focus on Amazon and Walmart. Jelena is very passionate about consumer behavior and spends a lot of time learning about what the best approach is to influence customers online, which makes Amazon a perfect playground.
👉 You can contact Jelena via her website: https://amazoniappc.com/?utm_source=youtube&utm_medium=orangeklik – mention that you found her through this ORANGE KLIK video! ❤️
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🔶 Video host – LISETT LEES
Lisett started out in 2016 as an Amazon FBA store assistant and since then has been working daily with different Amazon FBA sellers. Years of experience as a store manager along with the mission of helping businesses run daily operations cost- and time efficiently has shaped her into a strategic partner for Amazon sellers. Today she helps to manage stores, product-related tasks, customer relations, and the team while advising company owners to set their goals and strategy.
Learn more about Lisett and how she helps Amazon businesses: https://lisettlees.com/
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🔶 About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
Subscribe to Orange Klik channel: https://oklik.co/subscribe
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.
#AmazonFBA #AmazonListingOptimization #AmazonCopywriting
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