In a fast-paced, dynamic field such as SEO, it is crucial to stay well-informed. Even seasoned SEO experts understand the need to keep on learning lest they become obsolete. Emerging trends. Algorithmic changes. Technological advancements. These are some of the few things every SEO professional should be watching out for. But if you havenβt been keeping an eye on these for whatever reason, donβt worry. Weβve got your covered.
Google pros, Gary Illyes, Webmaster Trends Analyst & Paul Haahr, Software Engineer give SMX West attendees an inside view of how Google determines it's ranking and algorithm changes.
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