Backlinks build trust. But you need to have the right strategy, otherwise, it can be harmful to your business and revenue.
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⏱️ | Timestamps
0:00 – B2B Link Building
0:50 – What not to do
1:21 – Why do you need backlinks?
1:50 – Personal commitment
2:59 – Your Mindset
3:35 – Product Trials
3:48 – Analysts
4:15 – PR Agencies
4:47 – Business Partners
6:45 – Google and Unnatural Links
With link building, it should be noted that backlinks should come to your website naturally. Otherwise, it can even harm your website rankings.
So with B2B backlinking, focus on providing value for your users. Work together with industry analysts and PR agencies. You need to build trust and you will only get that when high-authority websites link to your website.
Don’t engage in spammy link building activities. It’s not worth the effort. Invest your time wisely and focus on activities that generate value and high-quality backlinks.
IMPORTANT RESOURCES
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○ B2B SEO STRATEGY: https://www.markletic.com/blog/b2b-seo-guide/
MARKLETIC: THE KNOWLEDGE HUB FOR B2B MARKETERS
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Knowledge and strategies straight from the field. The content creators of Markletic are experienced B2B marketers working at top companies across the globe.
Marketers come to Markletic to learn about the best actionable and proven strategies for B2B marketing.
We believe that healthy competition fuels marketing innovation at companies. That’s why we are sharing proven marketing tactics that you can use to drive rapid marketing growth at your company.
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#marketing #linkbuilding #backlinks #b2b
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