One of the easiest ways you can increase your business website search engine optimization is to build backlinks. This video teaches you an easy way to build backlinks and spend only a few minutes each day doing it.
Learn more about using Help a Reporter Out (HARO) to build authority and backlinks: https://www.exprance.com/establish-expertise-help-reporter-haro/
Being trusted and having authority in your industry is a great way to get new customers. If people see you’re the expert in your topic and trust you then you’re more likely to be the chosen expert.
Help a Report Out (or HARO) is a great way to become a published expert and also build some easy backlinks to your website along the way. Backlinks improve your search engine optimization and each time you’re published by a blog or journalist you’ll gain a new backlink to your website.
Learn more things you can do to improve your business website search engine optimization (SEO): https://www.exprance.com/category/search-engine-optimization-seo/
It’s as easy as scanning the list of questions reporters have 3 times a day and answering those that are relevant to your expertise.
You just click on the query email address, write an email subject, answer the questions and meet all the reporters requirements, and send it!
You want to be sure to be complete in your answer because most reporters won’t email you back to clarify or ask questions. If they request a headshot make sure you include a link to your headshot and don’t attach it.
Once you send the request you have a chance to be featured on a blog or news article. You probably won’t get a notice if you’ve been featured (or if you aren’t going to). Set up a custom search alert on Google to get alerted if you have been featured.
That’s it! It’s easy to get featured, build authority, be the trusted expert, AND get website backlinks all at the same time.
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About Exprance:
The goal of Exprance is to help you expand the online presence of your small business. We help you reach new customers, build trust, and expand your industry leadership to reach new customers.
Every Monday and Thursday we publish a new blog post on The Online Presence Blog and every other week we send helpful information in The Online Presence Newsletter.
The Online Brand Blog: https://www.exprance.com/online-presence-blog/
The Online Presence Newsletter: https://www.exprance.com/online-presence-newsletter/
You can find us sharing interesting and helpful information on social media daily:
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Make sure you subscribe to the blog and email list to get information that will help you expand your small business online presence.
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