IMPROVE LOCAL RANKING: Free Google My Enterprise Course 2021| Episode 5

Improve your local ranking with our Free Google My Business Course. Episode 5 builds on the previous video https://youtu.be/uFByFU0EH20 & looks at the importance of the following:
How to build great foundations
How to Improve your local ranking on Google
How to get a free website within GMB
How your listing is now looking and where to go to start improving it

So far we have
Registered Google My Business
Seen consistency with names description and nap name address phone number
Then the last episode saw the importance of the logo and how to add photos from Instagram and Facebook into Google my business

Today we look at improving the strength of the listing so it can rank since the last episode
Google staff have made 2 edits (orange) and sent me an email

Google tells you in the email what they want. They email you – they spell it out
https://support.google.com/business/answer/7091

You are going to see all the areas Google sees as important

Also how to get a free website

How to deal with the 2 edits google suggests changes

Relevance Distance Prominence

Video: How To Add Keywords To Google My Business

https://zanet.co.uk/how-to-add-keywords-to-google-my-business/

Website

More info about FREE Google My Business website
themes and editor /Add a domain includes posts and blog/business.site URL / how to edit it

More on Free website

next episode :
next episode :
How to BRAND your GMB: Free Google My Business Course 2021| Episode 6

There we will look at :

Logo
Your logo is used to show your identity when you post a photo or reply to a review.
For Logo see episode 4 PHOTO TIPS:

Cover
Your cover photo should showcase the personality of your business.
It is your preferred photo to be shown on your listing in Search and Maps.

Video
Use a video to tell the story of your business and what makes it unique.

Interior
Showcase the look and feel of your business with interior photos.

Google My Business cover photo size is 1024 x 576 pixels. Google used to require that cover photos adhere to a 16:9 aspect ratio. They could be a minimum of 480 x 270 pixels and a maximum of 2120 x 1192 pixels

View plan – Google plan

// THE COURSE

Episode 1
FREE Google My Business Course 2021: Introduction to GMB

Episode 2
SIMPLE REGISTRATION: Free Google My Business Course 2021

Episode 3
CONSISTENCY: Free Google My Business Course 2021

Episode 4
PHOTO TIPS: Free Google My Business Course 2021

Episode 5
IMPROVE LOCAL RANKING: Free Google My Business Course 2021

Episode 6
BRAND your GMB: Free Google My Business Course 2021

Episode 7
VIEW YOUR PLAN: Free Google My Business Course 2021
Coming Soon

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// ABOUT ZANET DESIGN

Hello there! I’m Zane Clements. I Own Zanet Design. I have designed web sites and worked with small businesses, entrepreneurs and marketing agencies for over 20 years. I have now decided to share my web design experience with you. So if you need a web or graphic designer, or you just have a question, please comment below and say hi on http://bit.ly/zanetsub.

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Disclaimer: The views and opinions expressed in my videos and website are those of the author and do not necessarily reflect the official policy or position of Google. Any content or direction provided is of personal opinion and are not intended to malign any religion, ethnic group, club, organization, company, individual or anyone or anything.

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