When planning my link building strategy for this new eCommerce site, I’m focused on 2 key things:
1. Topical optimization
2. Anchor text optimization
Being smart with anchor text keeps you out of trouble but topical optimization is what actually moves the needle.
If Google thinks you are an authority on a specific topic, ALL of your relevant pages start to rank higher.
I’ve developed a scientific methodology for taking all of the guesswork out of topical optimization.
Check out this video to see what I’m doing.
And then try it out for your own niche.
Tools mentioned:
1. Linkio: https://www.linkio.com/
2. Backlink Relevance Checker: https://www.linkio.com/backlink-title-and-url-relevance-checker-tool/
3. Ahrefs: https://ahrefs.com/
Cheers to SEO domination,
Ajay
source
