The key to success in SEO is outranking your competitors. In this video, we’ll show you how to identify your competitors and outrank them using competitive analysis.
If you are trying to boost your organic traffic with SEO, you need to understand what you’re up against. There are tons of businesses and websites competing for the same organic search traffic as you.
Some of these competitors may be obvious, and you’ll already know who they are. But, you might have other large competitors that you are unaware of! The first step in being successful in SEO is identifying your competitors.
Once you know who your competitors are, you can analyze their SEO strengths and weaknesses. By examining the keywords you and your competitors both ranking for, you can develop a strategy to improve your rankings and steal your competitors’ search traffic.
By exploring the keywords your competitors are ranking for, but you are not, you can develop a strategy for new content. This can help you target a new traffic source and again steal organic traffic from your competitors.
After your competitive analysis, you may decide you need to focus on new content, new backlinks or other facets of SEO. Or maybe this is all too technical, and you’d like someone else to perform your competitive analysis!
If either of these situations apply to you, you may want to consider some of our SEO products or even our managed SEO service, HOTH X. You can learn more about all of our products and services by visiting us at the link below.
https://www.thehoth.com/
To learn more about identifying your competitors, check out our blog on the subject:
https://www.thehoth.com/blog/how-to-identify-your-competitors/
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