The most effective Google instruments for search engine marketing (enhance rating)

The best Google tools for SEO

Suppose you are interested in SEO as a professional. In that case, there is no time to wait and watch for your competitors to pass by. Rather you need to have a proactive approach, using and deploying the best google tools, tracking your progress, and stay up-to-date with search engine changes.

The following are some of the top Google tools for SEO professionals.
1. Google Mobile-Friendly Test
Google clarifies that your website must be mobile-friendly, so it is not something that you might take lightly.
Although the SEO engine is playing its part to make your life easier, with Google mobile-friendly test tool, it becomes possible to determine in just a few seconds that either your website is mobile-friendly or not.
2. Google Trends
Google trend is a powerful tool that is mostly used by online marketers, which makes you able to touch on those topics that are very famous these days. In addition to its exploring feature insights, you could also run a search for any keyword or topic that comes to your mind.
3. Google Chrome
Google Chrome has many SEO extensions that will help you make better decisions about the online marketing strategy.

For instance, the SEO and Website Analysis extension is the best one thing you will ever find. With the help of this, you can immediately pull an SEO report for any site.
4. Google Alerts
The more you use Google Alerts , the more you will get creative. The best thing you can do is to set up a google alert for your top two to three competitors. BY doing this, you will get a notice each time whenever any online outlet is mentioning your competitors.
5. YouTube
There are many benefits to dedicating your video marketing resources to YouTube by keeping in mind that it has the largest audience among all video sharing services, and YouTube videos mostly rank higher in Google’s search engine results.
6. Google Page Speed Insights
This is one of the best SEO tools that you can use to check your website’s usability and speed on various different devices. All you need to do is enter the URL, and this tool will check the performance for mobile and desktop and the loading time.
7. Google Analytics
With this google analytics tool, you will get to know all the statistics of your site and search for insights. Google Analytics also gives you insights into which ways visitors are using in order to land on your web pages.
8. Google Keyword Planner
You only have to do is to enter a keyword into the tool, and in return, Google will provide you with all the relevant statistics such as competition, monthly search volume, and even recommended terms that you might not have considered before.
9. Google Search Console
By using this tool, you will get to know security issues, how many pages you have indexed, or if you have any duplicate Metadata, and more. As an SEO checker tool , Search Console is especially useful for new websites because it lets web owners submit web pages for search indexing.
10. Google’s Rich Results Test Tool
Google is upgrading the Rich Results Test tool. With this upgraded tool now, website owners will be able to verify whether their article structured data markup is being implemented correctly or not. This tool also offers you an opportunity to rectify your markup errors prior to the article being published.

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