Google Analytics is the most popular service we can use to track the performance of our sites. I don’t use it for all of my websites, but if you are serious about the SEO performance, I highly recommend to set up Google Analytics for your website.
Setting it up is very easy. All you need to do is go to Google Analytics, create a new property, copy the code and add it to your website. If you are using the Blocs app, you can do that in the Project Settings Analytics pane, specifically created for this purpose.
After you have done this, upload your website to your FTP server, and Google Analytics will start to record and analyze everything that’s happening on your website. You can use this in many different ways, for example, to check what’s the most popular content on your website, what’s the biggest traffic source, what’s the biggest referral.
Depending on the information you will get from here, you can further optimize and focus your efforts to make your website SEO performance better.
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