Webinar tentang SEO terutama Google Webmaster Tools oleh Ilman Akbar, Digital Marketing Traveloka.
SEO Analysis: Introduction to Google Search Console, The Official SEO Dashboard from Google
Intro story: the nightmare of (not provided) keywords in Google Analytics
Why GSC is important for SEO: showing SEO performance (top keywords, pages, etc)
Setting up GSC
Tour de important features in GSC:
– HTML Improvement to improve HTML aspect on the site
– Search Analytics for getting the most important SEO metrics and getting improvement area
– Fetch as Google to ‘invite’ search crawler to come
– Crawl Error to know pages that found error by search engine
– robots.txt Tester to test blocking certain URL from the search engine
– Sitelinks to remove sitelink
– Index Status to know how many pages getting indexed by Google
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