What's search engine optimisation? How you can Rank Increased in Google (2018)

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What’s search engine optimisation? How you can Rank Increased in Google (2018)

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If you want to learn the basics of SEO in 2018 but weren’t sure where to begin, then you’ve come to the right place. With Content Marketing Manager Jenna Larsson and SEO Specialist Mary Beczak, walk through the fundamentals of SEO, from vocabulary to how it can help your business!

What is SEO?
SEO stands for search engine optimization, and is all about making improvements to your website to increase the amount of website traffic you get from search engines like Google and Bing. There are 2 main components of SEO; onsite and offsite SEO

Onsite SEO
Onsite SEO involves things like writing descriptive title tags and meta descriptions, ensuring your website is crawlable by search engines, using schema markup, and much more.

Offsite SEO (content marketing)
Offsite SEO involves optimizing your brand’s digital footprint on websites other than your own, typically through strategic content development, relationship building and PR.

For more information, watch the video, or visit our website at https://www.wpromote.com

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